As we conclude Day 2 from ITEXPO in Miami, we focus our attention towards the vendors exhibiting throughout the conference and the interesting dynamics of vendor-to-vendor / vendor-to-audience relationships. As mentioned from my previous blog posting, it’s evident the focus on Cloud offering dominates all aspects of businesses showcasing this year. Day 2 began with my educational session on boosting the business of service providers through remote managed services hosted by Telecom Reseller (A quick thank you to Doug Green from Telecom Reseller for his hospitality and coordination efforts). The audience consisted primarily of service providers seeking to create a Managed Services offering but unable to determine an appropriate launch program. While educational by design, several attendees expressed their desire to launch a remote managed services program but lack the tools and expertise to effectively succeed.
VoIP & UC BLOG
The first day of ITEXPO East is expectedly dominated by conversations of Cloud. How to monetize Cloud, distinguish offerings, technologies, pitfalls and more. I sat in a few sessions today, however the one worth noting was a session hosted by Peter Bernstein from TMC titled “How To: Generate Monthly Revenue with Unique Service Offerings”. With a panel consisting of CA, AireSpring, Digitalk and CBeyond and an audience primarily consisting service providers/resellers, the discussion was primarily focused on the Cloud offerings for the SMB marketplace. The panel generally had a consensus on the following issues:
As we have just concluded the 1st week of 2012, I can’t help but reflect on the contrasting differences between the start of 2011 and 2012. It appears that 2012 is starting in a cautiously more optimistic note compared to 2011. The proliferation of Unified Communications, Videoconference, Telepresence, Cloud and Managed Services within the enterprise domain sets up 2012 for continuous growth through quantifiable ROIs and expansion towards the SMB space.
How important is UC monitoring and management to organizations? According to a Gartner study published in September 2011 called “Survey Analysis: Top Five Challenges When Migrating Your Unified Communications Infrastructure Into Your Data Center“, real-time performance is second only to ensuring compatibility and interoperability of the UC vendor technologies. The Gartner study spanning 8 countries, over a 100 organizations per country with a minimum of 1000 employees per organization outlines the key challenges when adopting UC technologies into the data center. Gartner’s findings quantify the end-user importance of real-time visibility into the UC environment.
If the mere mention of MOS (Mean Opinion Score) conjures up some high level sales terminology that’s meant to gloss over the details and provides little impact to troubleshooting VoIP QoS, then don’t worry because you are not alone. Over the past few years, I’ve noticed a growing trend amongst our technology peers who have similar feelings when discussing MOS as a factor of visibility to VoIP networks. Most anecdotal responses to my queries of dismissal end in “…I can’t fix my network using MOS.” So I ponder the dismissal; Has the audience expertise surpassed the oversimplified value of MOS? Has MOS outgrown it’s value in how we operate our VoIP networks? or is there something more subtle creating the perception of dismissal?
TMCnet Contributing Editor David Sims recently reported on the Tone Software video featuring the ReliaTel management solution. From the video: “Successfully delivering VoIP communications means holistically managing both VoIP quality and network performance throughout your converged environment.” True enough reports Sims. Read the full article here.
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