Unified Communications is quickly moving to a “per-seat, per-month” consumptive cloud and hybrid model, where barriers to entry and adoption are low—and the perceived value of “pay-for-use” is high. This shift to a UC-as-a-Service (UCaaS) consumptive model has broad implications for Managed Service Providers (MSPs) competing in this growing sweet spot.
As more and more organizations transition to next generation communication networks, they are quickly finding out that today’s networks are becoming more and more complex. Today’s UC networks are built off of a multi-vendor architecture and enables multimodal communications that can be accessed from anywhere, corporate LAN, home network, mobile network or even public WiFi.
The shift from traditional telephony platforms to Unified Communications (UC) has put organizations in more of a consumption model, which is causing a shift in how UC is supported. The concept of a call server or PBX is really going away, as all the functions of a UC environment – voice, video and collaboration – are more and more distributed. This trend causes server monitoring and availability to be de-emphasized.